Michelle Louise
Michelle Louise
challenge
Michelle is a highly qualified technician, with certificates of excellence, in all aspects of permanent makeup including micro-blading, high definition eyebrows (ombré, powder and hair-strokes), natural enhancement eyeliner, lip micro-pigmentation – she is also qualified in plasma aesthetics and micro-needling. Michelle needed a new website to promote her beauty business which she has started after recently qualifying. She had a clear vision that it should be both elegant to look at and user-friendly to appeal to her discerning target audience.
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response
Michelle had already begun working with clients so was able to provide a lot of personalised content to showcase her talents and services. She was also able to draw on her recent training to provide relevant content. An elegant colour palette was chosen that would resonate with the target audience of silver, grey and teal. A traditional heraldic logo was designed in metallic silver to compliment the colour scheme. Michelle was overjoyed with the final branding of her website.
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results
Michelle made it clear to us that she wanted to hit the ground running with her business as a self-employed permanent makeup beautician ,after the initial expense for her training. With a website to be proud of, that integrates with her Facebook, Instagram and Youtube social media channels her business has launched with financial success. Her appointment book has already been filled with bookings for the next 3 months.
key deliverables
- Competitor Analysis
- Keyword Planning
- Site Architecture
- WordPress Development
- Search-engine optimisation
- Logo Design
- Keyword Planning
- Wire Frames
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Recent Work
Testimonials